Avrah is a product design studio. We build connected hardware, firmware, cloud infrastructure, and the software around it. Then we hand you something that works.
Start a conversationCapabilities
Firmware, cloud, web, data, hardware. One architecture, one team responsible for all of it.
Production firmware for connected devices. Real-time systems that ship, not prototypes that need to be rewritten.
BLE protocol stacks, LTE/CAT-1, Wi-Fi, 5G, LoRa. Everything that gets your device talking to the outside world.
Provisioning, fleet management, OTA updates, telemetry, data pipelines. The cloud side of connected hardware.
Secure boot, flash encryption, hardware root of trust, end-to-end encryption. Built to pass penetration testing.
Dashboards, APIs, analytics platforms, companion apps. The software your users actually interact with.
PCB design, mechanical engineering, DFM review, prototyping, and manufacturing tooling through our specialist network.
Selected Work
Not mockups. Not demos. Products running in the field.
Cellular-connected hub that pairs with medical devices over Bluetooth and sends patient data to the cloud. We built the firmware, the security layer, and the manufacturing tooling. Zero vulnerabilities in pen testing.
Web platform that processes sensor data from rail networks and turns it into maintenance insights. Used by some of the largest transit agencies in North America.
Custom IoT hardware deployed across multiple transit agencies. Captures ride vibration data in real time and flags track conditions before they become problems.
Process
You get something that works, not a prototype that needs to be rewritten.
Understand the problem first. Define requirements, identify risks, figure out the architecture. Then a fixed-scope proposal with clear milestones.
Hard technical decisions up front. Platform, protocols, security model, cloud architecture. Get these right and the build goes fast.
Focused sprints with regular check-ins. Working hardware and software throughout. TDD and automated testing from day one.
Production firmware with OTA. Manufacturing tooling. Test frameworks. Documentation. Knowledge transfer. Maintenance agreements.
Why Avrah
65,000+ units in the field. We know the difference between "works on the bench" and "works in production."
Firmware, cloud, web, data. We architect and build the complete system, not just one layer.
Security, OTA, automated testing, manufacturing tooling. The boring stuff that actually matters.
You talk to the engineers who do the work. When we need specialist depth, we bring in people we've worked with before.
Engagement
Different ways in, depending on where you are.
You know what you want built. We scope it, price it, build it.
3 – 12 monthsYou have an idea but need technical direction before committing to a full build.
2 – 6 weeksYou have a team but need senior embedded and IoT expertise alongside them.
OngoingProduct's shipped but you need someone to keep it running and evolving.
MonthlyAbout
Avrah
Aramaic · to create, to build
In ancient Aramaic, avra k'davra means "I create as I speak." It's where the word abracadabra comes from. The idea that saying something can make it real.
We took the first word. We don't just talk about products. We create them. A conversation becomes a concept, a concept becomes a device in the field. That's the magic.
Contact
Tell us about your project. We'll be straight with you about whether we're the right fit.